CLIENT
Carpenter Electric
Carpenter Electric – Sales & Marketing
- At Carpenter Electric, they have developed critical skills to meet the needs of medical, commercial and industrial facilities. Specializing in healthcare facilities, their team of qualified electricians understand the specialized requirements where an intrinsically safe power installation is critical for the safety of staff and patients.
INDUSTRY: Commercial/Healthcare
PROJECT: Sales And Marketing Materials
PROJECT OVERVIEW:
Create a targeted marketing plan focused on engaging medical facilities in central Massachusetts. First we had to update and improve the brand to reflect a profession commercial Electrical Company to compete with larger firms but focused on offering personalized customer service. We then designed and implemented a series of direct marketing pieces along with a series of personal engagement activities.